Emotes based on series?

I’ve been thinking about adding an emote that’s somewhat modified from a screenshot from One Piece anime. Do I need the permission of the author of One Piece or the organisation that holds the rights to the series to get the emote accepted (Justification)?

Yes, if you do not own the rights to the asset, or have written permission to use it, do not use it.

So, where’s the line? When does it become your asset and not be theirs anymore? Do for example all the pikachu emotes have the proper rights? or WutNaruto that’s clearly straight from the series

to quote an older post about something very similar

okay, I’ll just have to try and see if they’ll approve it

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